Keeping fans safe
and connected
Bringing seamless mobile coverage to stadiums and venues to enhance the fan experience, create new revenue streams and boost operational efficiencies.
Get in touch with Brendan about improving connectivity at your venue
Providing assured connectivity where it matters most
Score easy wins with assured connectivity
According to decision-makers in the sector, current connectivity issues are costing them £3.8 billion in lost productivity a year. Recoup these losses with dedicated mobile connectivity, improving the experience for fans, supporting operations, and enhancing productivity.
8.5m sq ft
of UK stadiums connected equivalent to 1,250 football pitches
50%
of the top 20 UK stadiums connected (Freshwave ROI report)
67%
year-on-year increase in data usage in venues (Ericsson)
The challenges of indoor and outdoor connectivity
High-density venues and stadiums, where thousands of people gather, generate extraordinary demand for voice and data. Building materials block outdoor mobile signal and when 20,000+ people all try to stream, share, or connect at once, the network simply can’t keep up: calls drop, apps stall, and messages fail to send.
Large building size
The size and complexity of a stadium creates coverage gaps or not-spots. Our solutions provide wall-to-wall coverage connecting all areas including basements, meeting rooms, hospitality areas, back-of-house and lifts.
Density at peak periods
Even stadiums in areas with good outdoor signal can struggle to accommodate the number of users at match or event days without a dedicated 4G/5G system, which adds coverage and capacity to provide a seamless experience for all users.
Construction materials
Materials such as steel, concrete and glass preventing outdoor signal from reaching inside the building or within the bowl.
Large building size
The size and complexity of a stadium creates coverage gaps or not-spots. Our solutions provide wall-to-wall coverage connecting all areas including basements, meeting rooms, hospitality areas, back-of-house and lifts.
Density at peak periods
Even stadiums in areas with good outdoor signal can struggle to accommodate the number of users at match or event days without a dedicated 4G/5G system, which adds coverage and capacity to provide a seamless experience for all users.
Construction materials
Materials such as steel, concrete and glass preventing outdoor signal from reaching inside the building or within the bowl.
Large building size
The size and complexity of a stadium creates coverage gaps or not-spots. Our solutions provide wall-to-wall coverage connecting all areas including basements, meeting rooms, hospitality areas, back-of-house and lifts.
Density at peak periods
Even stadiums in areas with good outdoor signal can struggle to accommodate the number of users at match or event days without a dedicated 4G/5G system, which adds coverage and capacity to provide a seamless experience for all users.
Construction materials
Materials such as steel, concrete and glass preventing outdoor signal from reaching inside the building or within the bowl.
Large building size
The size and complexity of a stadium creates coverage gaps or not-spots. Our solutions provide wall-to-wall coverage connecting all areas including basements, meeting rooms, hospitality areas, back-of-house and lifts.
Density at peak periods
Even stadiums in areas with good outdoor signal can struggle to accommodate the number of users at match or event days without a dedicated 4G/5G system, which adds coverage and capacity to provide a seamless experience for all users.
Construction materials
Materials such as steel, concrete and glass preventing outdoor signal from reaching inside the building or within the bowl.
Keep every fan connected
Assured all-operator connectivity that improves the experience for fans, supports digital transformation, creates revenue streams and increases operational efficiencies.
Supporting seamless connectivity for tens of thousands of fans
Supports security and safety
Real-time personalised experiences for customers, and supporting mobile and in-app payments
Smart facility management connecting IoT devices
Market-leading commercial
& technical innovation
Premier League Stadium
First UK stadium with 5G fully live with three of the largest MNOs on day one (September 2023) via DAS.
International Convention Centre Wales
Connectivity is a fundamental part of the conference experience, delegates from around the world need mobile signal during events and from all four UK mobile operator networks.
Principality Stadium
Freshwave brings neutral host mobile connectivity to the Principality Stadium
“The poor network coverage affects my organisation a lot. When connectivity goes down, we’re unable to carry out our daily services.”
Freshwave brings neutral host mobile connectivity to the Principality Stadium
Principality Stadium in Cardiff, Wales, is not only the spiritual home of Welsh rugby, but also a multi-faceted event venue, hosting everything from the Olympics to global superstars on billion-dollar concert tours.
3.3 TB
Of data consumed by attendees at Taylor Swift’s June 2024 concert
5 star connectivity in any venue, for every occasion
From tens of thousand of spectators, to one VIP hotel guest, assured connectivity can be the difference between a five and one star review, a positive or negative customer social post, or content or frustrated employees.
Collaboration
With strong relationships with all the mobile network operators, we’ll work with them on your behalf to deliver the all-operator connectivity your venue needs to connect fans and operations.
Tailored solution
In-house expertise to design and recommend the best technology for your space and goals. We offer a range of solutions from distributed antenna systems to indoor and outdoor small cells and Wi-Fi.
Assured connectivity
Our all-in-one managed service continues after delivery to assure connectivity your venue can rely on.
Better indoor mobile coverage could recover 70% of what poor connectivity is costing your business every year.
From Freshwave’s Mobile Connectivity ROI Index 2025: Venues, where 100 senior executives were surveyed from medium and large organisations across the UK’s private and public sectors
Partnering with all of the UK’s mobile network operators
Freshwave works in close partnership with all UK mobile network operators to extend their networks wherever you need it. This ensures your building benefits from reliable, multi-operator 4G and 5G connectivity, so everyone stays connected regardless of their provider.
Distributed antenna systems (DAS)
Keeping Wales’ premier convention venue on the cutting edge of connectivity
Connectivity is a fundamental part of the conference experience, delegates from around the world need mobile signal during events and from all UK mobile operator networks.
Wave goodbye to signal not-spots
Assured indoor coverage keeps communication clear and uninterrupted across every space.
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Indoor Connectivity
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